My Brand + Me
Discover Our 4 Week Online Program
About The Program
Work on your own personal brand from the comfort of your own home!
We have created this exciting online course so you can discover your own unique personal brand, and how to gain more clarity on what makes you, YOU.
Navigating you through four interactive online models (a 60 minute live masterclass every week), we will show you how to articulate your brand message, communicate with greater impact and share our top success strategies for building a powerful brand image.
Supplemented with your own personalised workbook and exercises to work through in your own time.
If you are seeking more authenticity in your brand message, want to be more purposeful in your career, or need to elevate your confidence and clarity, this course provides you with all the knowledge and tools that you need!
My Brand + Me
Who is this program for?
Early-mid career professional females, currently preparing for their first or second leadership role
Individuals with high career aspirations and potential
Individuals looking to reinvent themselves and do something new!
Business owners looking to differentiate their business and become part of the brand story
Entrepreneurs wanting to be visible to prospective clients and partners
Program Overview
My Brand + Me
Week 1
Introduction to personal branding and how to use the brand archetypes.
Week 2
Discover my brand authenticity, brand essence and signature story.
Week 3
Create my brand’s visuals including mood, tone, colour and personal image.
Week 4
Communicate my brand’s message consistently and with impact
Week 1
Wednesday 5th May (Choose Breakfast Session OR Evening Session)
Introduction to personal branding and how to use the brand archetypes
Did you know that personal branding has been ranked as one of the three most important skills that women need to advance their careers to the next level? In this session, we provide an introduction to the concept of personal branding and why it is so important for your career success. Set some personal branding goals, understand the twelve powerful brand archetypes, and how to make them work for you. Leave with a better understanding of how to better amplify your brand personality, brand message, and value to your audience. During this session you will compete discovery exercises to identify your personal brand archetype.
In this session you will learn
The important link between personal branding and your career success
The key components of all successful personal brands
Understand the twelve brand archetypes and how to use these effectively to build your own personal brand story
Identify your own unique brand personality type and differentiation
Week 2
Wednesday 12th May (Choose Breakfast OR Evening Session)
Discover your brand authenticity, brand essence, and signature story
Gone are the days of command and control leadership. In today’s world, we all crave an authentic leadership style; its truely the way forward. Leaders are successful through their teams, and teams will loyally follow an authentic leader. During this session, you will dive deep into five core areas to help you identify your brand authenticity and in turn help you to develop your authentic brand voice. You will be asked to complete an online psychometric assessment and will receive a personalised report outlining your own unique strengths. Complete additional discovery exercises to help you identify your brand uniqueness, brand energy, and your brand values. You will leave with a new appreciation of what make you YOU, and a clear vision for your brand that will resonate with who you are and your goal.
In this session you will learn:
Understand the importance of authenticity and what does this really mean?
The five core elements that make up an authentic personal brand
Discover your top five strengths and learn how to play to them
Dive deep into your own brand personality, brand energy, and your differentiation
Identify with your brand’s values and purpose
Gain a new appreciation of what makes you, YOU
Week 3
Wednesday 19th May (Choose Breakfast OR Evening Session)
Create your brand’s visuals, including mood, tone, colour and personal style
Have you ever heard of the 7/11 rule? According to research, people make eleven decisions about us in the first seven seconds of contact. In this session you will understand the importance of having a memorable visual identity, including your brand voice, mood, choice of colour’s and your own personal image. Take away our top tips on how you can develop a powerful visual image for your brand, and a memorable signature style, to convey the leader that you are. Includes exercises to determine your visual brand identity.
In this session you will learn:
The importance of having a powerful brand visual identity
Understand different ways to portray your brand through visual image
Discover your own unique visual identity including brand personality, voice, mood, tone and colour
Understand the science of colour in branding
Gain a new appreciation for how clothes can impact our confidence
Learn powerful professional styling strategies to create an authentic personal image
Week 4
Wednesday 26th May (Choose Breakfast OR Evening Session)
Communicate your brand message consistently with impact
It’s now time to put your brand out there! Using the information from the previous three modules, you will now learn how to put it all together with a framework that you can implement straight away Learn how to write an impactful personal brand statement, brand mission statement and professional biography. Understand the importance of a consistent brand tone of voice and visual image, and take away our top tips on communicating with confidence across social media platforms. The way you tell your story online can make all the difference.
In this session you will learn:
Take away a powerful framework to help you describe your overalls brand identity and its characteristics.
Learn techniques to write an impactful professional bio, mission statement and personal brand statement
Understand the importance of an authentic profile headshot
Top tips for communicating on social media platforms
Your Presenter
Amy Green, Founder Of Atomic Inspire
Amy is a senior sales executive and personal branding expert, with over 15 years experience in strategic sales, marketing and branding with global technology companies. Armed with an abundance of passion, energy, drive and a true desire to help people elevate their confidence and take charge of their personal brand, Amy empowers and inspires people to be unstoppable in moving their career path forward through her 1:1 consulting work, events, and online courses.
My Brand + Me
Can’t make it on the day?
No problem! You can watch the live recordings from our program with access for up to 3 months
Program Outcomes
After this program, you will be able to
Understand the importance of personal branding on your career success
Discover the twelve brand archetypes and learn how you can use them for your own brand
Uncover your top strengths and learn how to play to them
Gain a new appreciation of what makes you, you
Clarity and confidence about how to define your own authentic personal brand message
Take away a framework to assist you in creating your own brand experience, including your brand personality, energy, voice, mood, colour etc
Formulate a clear vision for your brand that will resonate with who you are and your goals
Apply techniques and strategies to help you boost your confidence when you most need it the most
Become more influential in communicating your brand value and story across all your brand touchpoints
Learn powerful styling strategies that will enable you to build a more powerful brand image
Create a purposeful personal brand statement that is totally unique to you
“If you are always trying to be normal, you will never know how amazing you can be.”
— Maya Angelou
Your program experience
All attendees have the full support of Atomic Inspire as well as ongoing connections to their peer networks established with the program.
Be INSPIRED by the following key benefits:
Clarity & Confidence.
Gain a clear vision on your personal brand message, and walk away with a framework that you can implement straight away.
Proven Research.
Unlock your full potential with our exceptional learning content. Our programs are a culmination of decades’ worth of research from leading psychologists and acting coaches.
Build your network.
Build powerful connections with your peers and become part of the Atomic Inspire community of like minded women
Mentorship.
Atomic Inspire provides ongoing support for your journey including assistance with personal branding statements and bio’s. We can connect you to mentors, industry role models, and trusted personal brand photographers
